Sometimes it seems to us that getting publicity is very simple. Yet there are dozens of small to medium-sized instrumentation companies that don't appear to know how. Just for the heck of it, here's Publicity 101, as taught by Jerry Moon of Emerson Process Management. ****************************text of release follows, comments interspersed******************************** For … [Read more...] about How to get into the magazine 101
Walt Boyes' Blog
A neat new thing from Banner…
You can get real jaded in this job about new product releases. Once in a while, though, something really catches my eye. Last week, I got a release from Banner Engineering about, of all the prosaic things, an indicator light. Now, I don't know how many of you have spent the amount of time I have wiring up indicator lights in Nema 12 and Nema 4 boxes...but it is a huge PITA and … [Read more...] about A neat new thing from Banner…
Lessons learned at high speed…
It has been clear for some time that the faster a company can respond to change, the better the company will be able to compete and the more profitable the company will be. But it isn't just speed. As I re-learned at the Texas Motor Speedway, from the instructors at the Texas Driving Experience, first you have to have precision. Precision leads to speed. Many companies in the … [Read more...] about Lessons learned at high speed…
It isn't how fast you go, it is whether you get there or not…
Today I learned some things. I learned that Citect and Schneider have a closer partnership than I thought, and that they have now completed a serious step forward in creating a complete working environment for PLC-based SCADA and plant control systems. This is the wave of the future, because integrators can no longer afford to write their own connectivity and middleware … [Read more...] about It isn't how fast you go, it is whether you get there or not…
Time out for another brag: Putman Custom Publishing Wins Awards Too!
Renee Robbins, Executive Editor of A-B Journal, reported that the custom publishing group of Putman Media (the people who bring you A-B Journal) won some awards this year too. "As a custom magazine," she noted, "we're not in the same awards rotation as the B2B magazines, but I'm pleased to announce that ABJ has won its share of awards this year as well: three design awards from … [Read more...] about Time out for another brag: Putman Custom Publishing Wins Awards Too!
