We are celebrating the first 30 years of NI– now we are talking about that latest business buzzword, the long tail– NI serves the user designed function space, where typical automation and instrumentation companies focus on defined systems.
“Now that we are reaching into graphical system design,” Truchard says, “we want to help you reach your productivity goals.”
“Labview was far ahead of its time,” he went on, “and the concept of a graphical system design was present from the beginning. We can say we want to do for the embedded world what the PC did for the desktop with a straight face.”
“We now can see a new combination of hardware and software,” he says. “We see this as the next generation of programming.”
“Design, prototype and deploy,” he says, “NI can do that in both low volume and high volume deployments with Labview.”
“One of the things I wanted to do when I started the company was to create an environment where I could design and create and see thousands of other people using those things to do their work.”
“We are leveraging semiconductor technology.”
He talked about the future of PACs replacing single board computers, PLCs, and custom designs– even very highly complex systems. He also mentioned the fact that for high volume you can move the design to platforms like Blackfin.
Truchard talked about the future of test and measurement and NI, using once again the Labview FPGA.
Next he moved to a discussion of graphical system design in academia, noting NI’s long history of involvement with education.
“This is the future…”
BlackBerry service provided by Nextel